Driving customer loyalty and lifetime value

We design and operate customer engagement programmes, helping banks deepen relationships with customers by creating rich and rewarding experiences that drive lifetime value and lasting loyalty.

Why Reward

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Boost Customer Lifetime Value

Enhance your customer engagement proposition and achieve up to a 30% reduction in churn

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Deepen Customer Relationships

Reward customer behaviours to foster loyalty and increase engagement by up to 15%

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Drive Account Primacy

Driving increased spend and up to 27% growth in card usage

Increase Customer Satisfaction

Through content relevant to your customers and achieve up to 20 points in NPS

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Expand Product Adaptation

Identify demand and double your cross-product holdings

How it works: Step 1

Integrate with your banking app

Our Customer Engagement Platform seamlessly integrates content, advertising and commerce into an existing banking app.

With multiple cardholder access options, the platform provides a streamlined customer journey, delivering personalised rewards tailored to customers’ spending habits and preferences.

How it works: Step 2

Shape the Customer Engagement Strategy

Our platform harnesses consumer spending and engagement insights to deliver highly relevant, personalised content, fostering meaningful customer interactions.

How it works: Step 3

Earn, Redeem and Grow

The most successful programmes offer diverse content and multiple incentives for customers to engage with a brand. By combining access to over 100 merchant offers, core brand promotions and third-party deals businesses can deliver a cohesive and compelling brand proposition.

Platform features

Customer Engagement Platform Features

Global Merchant Marketplace: Powering personalised card-linked commerce from global retail brands

Direct Debit Rewards: Incentivise cardholders on primary banking behaviours

Bank Funded Rewards: Rewards based on banking objectives

Travel Earn: Home and Away: Earn with merchants overseas

Redemption Store: Exchange rewards for eGift Cards

Behavioural Rewards: Incentivise customers to hit engagement objectives

Value-add services

Marketing

We maximise customer engagement programmes through hyper-personalised experiences powered by data, commerce, content and cross-channel communications. Our fully managed, end-to-end CRM marketing solution help brands drive customer loyalty for banking partners and deliver incremental sales for retailers.


From strategic planning and advanced analytics to creative design and seamless execution across email, push notifications, SMS, in-app and social, we deliver standout marketing communications for our partners.

Ready to get started?

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